Cultural Uniqueness

Focus your culture to reinforce differentiation

Services

• Cultural assessment
• Leadership development
• Internal communication
• Employer branding

International companies consist of many cultures resulting from past acquisitions, nationalities or different business requirements. The role of your corporate culture is not to replace these diverse cultures, but to unite them. Most importantly, your corporate culture should contribute to building your strategic differentiation.

Most companies have defined sets of values, and many have committed to codes of conduct, but rarely are these efforts aligned with the position the company is targeting in the market.

We have extensive experience assessing cultural traits and focusing companies on those traits that build strategic differentiation.

Output

In the Quadric strategy process, we identify the cultural traits that reinforce the chosen position. However, if you already know your target position the first deliverable is a culture assessment. Then, together with your HR management and internal communications teams, we develop programs that raise understanding of your desired traits and bring them to life. These programs can include new approaches to assessment, awards, leadership development and recruitment based on the positioning strategy.

Read about how Operational Evidence focuses operations to reinforce your position.

• Optimized Brand Portfolio
• Aligned Marketing
• Operational Evidence
• Positioning Strategy
• Cultural Uniqueness