The new Masterclass from Quadric
Actionable tools and techniques, brought to life with inspiring real-world cases – to help you build strategic differentiation and create an industry leading brand.
Launching soon – sign up for early
access and take the course FREE
Your first step towards creating
In this Masterclass we will explore how Purpose-led
companies take leadership of their industries, and discuss
the role of Strategic Differentiation in creating long-term,
sustainable growth. Then, show you how to apply those
lessons in the real world using the Quadric Framework.
Building Strategic Differentiation
Introducing Strategic Differentiation
How Purpose-led companies become industry leaders.
Clarify your Core Idea
Create the focus and alignment needed for growth.
Craft your Statements
Express your Core Idea in an engaging way.
Make Execution Visible
Ensure every decision reinforces your position.
MEET YOUR INSTRUCTOR
Michael Sherain has spent over two decades creating
and shaping Purpose-led companies across a wide range
of industries. Working closely with top executives on
global positioning and branding projects, Michael is a
widely respected thought leader on positioning and
brand strategy, as well as a seasoned results-driven
In this course, Michael reveals the tools and techniques
he has used to successfully create focus and alignment
across teams and organizations to create sustainable,
Some of Michael’s clients:
If you care about creating sustainable long-term growth, this is for you.
The Building Strategic Differentiation Masterclass is designed to give you a head start on activating your company’s most powerful assets – whether you are looking to clarify and refine your company’s position, recruit the right people, or define the most impactful value propositions.
Who is this Masterclass for?
Increase differentiation and accelerate growth.
Align teams to ensure every decision reinforces your position.
Attract top talent and turn your culture into a strategic asset.
Drive sales with focused, impactful value propositions.
Engage customers and drive growth in new ways.
GET EARLY ACCESS TO THE QUADRIC MASTERCLASS: BUILDING STRATEGIC DIFFERENTIATION